Advising a Fortune 500 global technology brand on options and ideas for its sustainability strategy and Net Zero commitment

In early 2019, Lenovo’s Executive Director of Global Corporate Communications and Board Director of the Lenovo Foundation asked us to produce a detailed white paper for their board and for the directors of the Lenovo Foundation, setting out the top climate and biodiversity challenges the world faced in the run up to the Convention on Biological Diversity COP15 and the UNFCCC COP26 and making recommendations on how Lenovo could bring its expertise and global reach to bear in tackling them, building on the successful work already being undertaken by the Lenovo Foundation’s Smarter Technology for All programme.  Lenovo were also keen to take their membership of the Science Based Targets Initiative to the next level by setting an ambitious Net Zero target, alongside additional ESG commitments.

The work was undertaken in consultation with one of our partner agencies, 3 Monkeys ZENO.

Culmer Raphael presented its white paper – the preparation of which saw us interview a number of global experts in climate science, biodiversity and corporate sustainability as well as experts at the company – in January 2020.

In the summer of 2020, Lenovo announced a new science based target to reduce its direct (scope 1 and 2) emissions by 50% by 2030 (having already cut them by 40% since 2010) and reduce the emissions intensity of its entire value-chain by 25% by 2030 (this includes the emissions associated with the use and disposal of its products). This was approved by the Science-Based Targets Initiative in July 2020.